BAFFIN LAUNCHES NEW WINTER BOOTS MADE IN CANADA
Since 1979, Baffin has been engaged in the manufacture of products in Canada. When Baffin can meet and exceed high production standards for products, while maintaining domestic manufacturing, it still does. Baffin continued to repatriate production, now having more products than ever made in the Stoney Creek factory, including the new Territories Collection.
This emphasis on Made in Canada goods has allowed Baffin to remain strong and uninterrupted throughout COVID-19, avoiding major delays due to global supply chain issues and securing inventory for the upcoming cold season. This commitment to increasing domestic manufacturing also allows for faster turnaround times and to respond to trends, which has led to the evolution of the Territoires collection.
“The Territoires collection went from idea to project completed in the space of one sales season. Our domestic manufacturing allowed us to bypass the delays and lead times typically associated with outside manufacturing and offered flexibility with our launch and sales plans, ”explains Jessica liut, Marketing Manager. “The launch of the Territoires collection marks the first direct-to-consumer approach for a Baffin collection. Launched as the first online exclusive, followed by a launch for our wholesale partners in fall 2022, this collection is a direct bridge between the minds of Baffin’s product and development team, in the hands of the manufacturing team at Stoney Creek, at the feet of our customers. “
The collection features Baffin’s removable multi-layered Comfort-Fit inner boot system, containing proprietary technology including a soft Thermaplush ™ sweat-wicking layer next to the foot for warmth, B-Tek ™ foam liner for comfort, B -Tek ™ Heat for loft breathability in a wide temperature range and Hydromax ™ overlay for better moisture management. The inner boot system also includes a vaporized aluminum membrane for energy reflection and heat regulation, a PolyWool polyester wool blend for breathable warmth and Diamond net Insulation for windproof protection with a lightweight feel. Designed with a sleek leather upper and Polar Rubber® outsole for maximum grip and durability of the boot in cold temperatures, both YUKON and NUNAVUT come in brown and black colors.
The Territories Collection is Classified arctic in Baffin’s Real-World Testing ™ (RWT ™) evolution which helps recommend cold comfort levels associated with Baffin footwear. Arctic Rated products have been proven by Baffin in the Arctic. Cold comfort at this rating is best achieved during moderate to heavy activity during extremely cold temperatures. The collection is classified as B-Tek ™ Dry Waterproof base – offering the maximum level of wet protection at the base. This waterproof category ensures that your shoes are fit for one purpose: keeping you dry where snow can melt and supporting thermal regulation where breathability is needed.
The Territoires collection is available now on Baffin.com.
Baffin Ltd. is an innovative and leading outerwear company based in Stoney Creek, Ontario, Canada with a focus on innovative and technically advanced footwear and high performance clothing. Baffin designs, develops and field tests footwear in the most demanding environments on the planet and strives to be a global leader in footwear and apparel in the Outdoor, Industrial and Hunt and Fish categories. Baffin Ltd. is a wholly owned subsidiary of Canada Goose Holdings Inc.
SOURCE Baffin Limited