Telfar Clemens discusses next collaboration with UGG
UGG and Telfar have revealed the first drop of their collaboration, after the partnership was teased by the designer himself last year. The all-round collection includes iconic UGG footwear, as well as clothing and underwear.
Footwear is the flagship of the collection, with two heights of UGG’s Classic Boot silhouette. The ankle and calf boots are both based on printed heather sweatshirts from TELFAR’s core collections, which were then redesigned on the upper.
In addition, the Spring / Summer 2021 version offers clothing and underwear inspired by comfortable shoes. The collaborative tee is encrusted with a co-branded logo, while the underwear features the same logo repeated on the elastic satin waistband.
Describing working with UGG as “orgasmic,” Telfar explained the comfortable influence to HYPEBEAST: “We wanted to be more UGG than UGG. We wanted the peak UGG. Discussing the collaboration, Telfar also discussed the importance to keep a sense of fun in the project. “We had so much fun with this collaboration,” added the designer. “From the start, we felt like it was going to be sexy, but also extremely funny. Fashion and streetwear don’t do much fun. It’s a shame. ”
By working with UGG, Telfar is pursuing its previously discussed goal of creating “value without scarcity”. As he sums it up, “this shit is bomb and affordable!”
The collection will release via the Telfar online store on June 14, before launching via the UGG site and retail stores a week later. A second UGG x Telfer collection will arrive in September this year.
Find out more about Telfar, the designer’s signature shopping bag released in the UK last month.