UGG Now Sells Plant-Based Shoes Made From Renewable Sugar Cane
As the world continues to stand united against climate change (even as some countries take a more active approach than others), companies take stock of a changing market and do all they can to meet growing demand. sustainable and environmentally friendly products. -friendly. When it comes to the footwear industry, UGG is paving the way for a new future by launching a herbal range made from renewable sugar cane.
Named the “Plant Power” collection, the line consists of three iconic shoe styles with carbon neutral materials. And with prices ranging from $ 120, it’s definitely an affordable way to buy shoes that not only match your individual style, but also reflect your moral.
Commenting on the new launch, Andrea O’Donnell, President of UGG and Koolaburra, owned by Deckers Brands, said: “We are committed to doing our part to fight climate change. Our design team took inspiration from our iconic styles and created new silhouettes with neutral carbon and plant-based materials.
O’Donnell added, “The resulting Plant Power Collection tells a story about what is possible and is an exciting step on our journey to a more sustainable future.
The Fluff Sugar Platform and Fluff Sugar Sandal shoes are made from a plush TENCEL Lyocell material, responsibly harvested from trees. As for sole, they are made from sugar cane: a resource dependent on rainwater that removes CO2 from the atmosphere and does not require irrigation.
The new Chukka boots take a similar approach, being lined with TENCEL Lyocell. The soles are in LACTAE HEVEA: latex made from hevea rubber. The upper is also woven from an eco-friendly blend of 55% cotton and 45% hemp.
UGG’s new approach shows a desire to use innovative and sustainable materials. The company said it is committed to making its products “better for consumers and the planet” and said it will achieve this by “researching and using innovative materials”. The group also announced targets to increase its use of recycled, reused, reclaimed (plant-based), renewable (organic-based) and certified fibers by 35% by 2027.
You can buy the new collection here.